Explore the top 30+ social media sites & platforms for your brand in 2025. Discover the best platforms to boost your online presence and engage with your audience. The most popular social media platforms in the world include Facebook, YouTube, Instagram, and WeChat. What Is Social Media ? Social media refers to online platforms where users can share information and connect with virtual communities through text, video, photos, and other content. Social media company revenues also reflect the rising popularity. In this post, you’ll discover 111 social media sites that you can include in your social media marketing strategy for 2024. Some of these platforms could even help you build valuable connections in your areas of interest.