Pradeep Kannan quit his corporate job in Bengaluru to sell Falooda and Ice Cream in his hometown, Karur. This bold move led to the creation of The Falooda Shop. The brand now boasts over 18 outlets across India and Dubai. Kannan's journey highlights pursuing passion and building a successful business from humble beginnings. A falooda or faluda (IPA: [faːluːd̪aː]) is a Mughlai cold dessert made with vermicelli. [1][2] It has origins in the Persian dish faloodeh, variants of which are found across West, Central, South and Southeast Asia. [3] Learn how to make falooda, a rose-flavored dessert drink with jelly, basil seeds, vermicelli, and ice cream. Find the history, ingredients, and step-by-step photos of this popular South Asian treat. What is Falooda or Faluda ? It is a dessert, beverage, sundae, ice cream float all rolled into one fabulous concoction! With its origin in Persian cuisine, this dessert drink has become a favorite summer obsession throughout the Indian subcontinent. Falooda reminds me of another famous Asian cold treat called halo halo ice cream with many different ingredients and layers. The various textures, colors and flavors of falooda create an interesting taste experience, where every next bite is ...

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