Ethos meaning: Ethos[a][b] is a Greek word meaning

Ethos[a][b] is a Greek word meaning "character" that is used to describe the guiding beliefs or ideals that characterize a community, nation, or ideology; and the balance between caution and passion. [1] I. Definition Ethos was one of Aristotle’s three modes of persuasion, standing alongside logos (logical argument) and pathos (emotions). Ethos is the trickiest of the three to define, but it roughly means credibility or character. It’s the strategy of showing your audience that you’re trustworthy and honorable, and you know what you’re talking about. This is usually done through tone, but there are other subtle techniques as well, which we’ll explore. It’s important to remember ... Ethos has its roots in the Greek word ethos , which means “moral character”. In this article, you will be introduced to all the essential information about ethos , including its definition , examples, significance, characteristics, etc. Ethos Definition What is ethos ? Here’s a quick and simple definition : Ethos , along with logos and pathos, is one of the three "modes of persuasion" in rhetoric (the art of effective speaking or writing). Ethos is an argument that appeals to the audience by emphasizing the speaker's credibility and authority. If the speaker has a high-ranking position, is an expert in his or her field, or has had life experience relevant to a particular topic, anything the speaker says or does to ensure ...